With the emergence of the Internet, the business environment has changed for many organizations, and will change to an even greater extent in the future. Indeed, in an increasingly dynamic and global environment, the Web has become an important source of competitive differentiation for companies of all sizes. In this comprehensive white paper, you’ll find out how to design a Web channel strategy that works for you.
remarkable rise of the Internet has impacted just about every realm of modern life. It has dramatically changed the way people live, work, communicate, shop, and consume. Information and news travel even to the most remote places in an instant, reaching about a billion people. Today, the Web serves as a channel for mail, news, information, entertainment, social networking, financial and commercial transactions, and numerous other activities. As the Internet becomes more embedded in everyday and